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Director, Loyalty Programs

  • Boston, MA, United States, New York, NY, United States
  • Marketing
  • 3018

Description

Title of role: Director, Loyalty Programs
Location: New York, NY or Boston, MA; Hybrid (2 days in the office required)
Approved Salary Range: $180,000-$200,000

About the Role:

At Rue Gilt Groupe (RGG), our vision is to spark delight through daily discovery. As the Director of Loyalty Programs, you will lead one of our most critical enterprise strategies: engaging our most dedicated members to accelerate growth.

In this high-impact role, you are the General Manager of the Rue365 and Gilt Unlimited Annual programs. You will be responsible for building a top-tier loyalty experience that connects world-class brands to a new generation of shoppers, ensuring RGG remains a premier style destination. You will sit on the Marketing team and mobilize a large cross-functional engine across merchandising, tech, and creative teams to maximize membership growth and member stickiness.

You will be successful in this role if you are a customer-first thinker, a strong collaborator, and results-oriented. You will leverage and add to our technology stack, marketing strategy and customer insights to future proof our loyalty offerings, ensuring we deliver maximum incremental value for our millions of members and profitable growth.

Key Responsibilities:

  • Drive the Loyalty Strategy P&L
    • Take full P&L ownership of a key segment that generates a significant percentage of company
    • Set the annual plan and long-term strategy to achieve program objectives and deliver profitable growth.
    • Mobilize a large cross-functional engine across merchandising, tech, and creative teams to maximize membership growth and retention.
  • Innovate and Future-Proof
    • Own the complete lifecycle for new features and strategies, leveraging customer insights and cutting-edge tech—including AI—to build superior customer
    • Demonstrate tenacity by moving quickly to solve complex problems and unlocking growth without letting perfection hinder progess.
  • Lead through Data and Insight
    • Serve as the internal expert on our top-tier customer
    • Steer a comprehensive analytics agenda, solving complex marketing problems from hypothesis to execution.
    • Collaborate with technical and advanced analytics teams to prioritize builds that drive incremental profit and high Loyalty NPS.
  • Build and Motivate High Perfoming Teams
    • Lead and develop a direct and indirect team, creating an empowered environment where associates achieve their full potential.
    • Serve as a mentor within the broader Marketing team, leading with kindness and a focus on collective success
  • Enterprise-Wide Collaboration
    • Partner with Merchandising, Product, and Technology leadership to ensure loyalty objectives are integrated into the broader corporate
    • Synthesize complex analysis into clear, compelling narratives for the executive team and senior stakeholders.

Experience and Background Needed:

  • Strategic Thinker: Proven ability to plan on a 12-month+ horizon while maintaining an action-oriented, test-and-learn
  • Proven People Leader: You have a track record of leading high-performing teams and developing people to achieve their full potential.
  • Analytical Mindset: Strong analytical acumen and innate You are able to define complex problem scope and steer prioritization with technical and advanced analytics partners.

Education

  • BA/BS in a quantitative field (Marketing, Economics, Mathematics, ). MBA preferred.

Years of experience

  • 8-10+ years in marketing or program management in a high-growth, entrepreneurial Prior P&L ownership of a consumer-facing program. Preferred: Retail or e-commerce experience, loyalty program experience.

The above statements are intended to describe the general nature and level of work being performed by employee(s) assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of employee(s) assigned to this job. Rue Gilt Groupe reserves the right at any time, with or without notice, to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities within your general skill set or capabilities. Rue Gilt Groupe is proud to be an Equal Opportunity workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

What We Offer:

Rue Gilt Groupe is committed to providing Associates with equal pay for equal work and carefully considers a wide range of compensation factors, including but not limited to, prior experience, education, certification(s), license(s), skills and expertise, location, internal equity, and other factors that are job related and consistent with business need. Our goal is to support, reward and compensate the entire individual. Depending on role eligibility, your offer may also include bonus/commission, stock options, 401(k) participation, paid time off, medical, dental, vision and basic life insurance. Therefore, final offer amounts may vary from the amount stated.

We Encourage You to Apply:

At Rue Gilt Groupe, diversity enriches our passion, collaboration, kindness and innovation. We’re committed to fostering an inclusive environment where every Associate is empowered to learn, grow and bring their full self to work. Even if you don't check off every qualification in the job description, that's okay. We encourage you to apply to any role that excites you and sparks delight! We can't wait to learn more about you.

Work Authorization
Rue Gilt Groupe requires all applicants to be currently authorized to work in the United States on a full-time basis. This position is not eligible for visa sponsorship now or in the future. Rue Gilt Groupe is an Equal Opportunity Employer and will consider all qualified applicants without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

ABOUT US:

Ready for the most memorable – and stylish – experience of your professional career? Then join us at Rue Gilt Groupe. Combining three complementary brands, Rue La La, Gilt, and Shop Simon, we are the premier off-price e-commerce portfolio company.

Our model defined the online treasure hunt through its daily sale events allowing our customers to discover over 5,000 premium and luxury brands at prices up to 70% off full-price retail. We believe in fashion for all, sparking delight through daily discovery and shopping as an occasion to celebrate! World-class merchandising, technology and marketing bring our shopping experience to life, and we hire world-class people to do it. Living our values and being empowered, tenacious, passionate, collaborative, innovative, and kind is something we strive for every single day. We meet over coffee and brainstorm new ways to spark delight for our members. Volunteer on- and off-hours together. Plan some serious surprises for our coworkers, because nothing ignites innovation like a breakfast cereal buffet or an afternoon slice of cake.

And we don't hesitate to use our associate discount – after all, we're as enthusiastic about style as our customers. The way we work? It's so much more than what happens between the weekends. It empowers us to think, create, and innovate, so we can deliver the first-rate experience today's customer’s demand.

Rue Gilt Groupe GDPR/CCPA Pre-Collection Notice for Job Applications: We collect personal information (PI) from you in connection with your application for employment with Rue Gilt Groupe, including identifiers, contact information, employment and education history, and related information. We use this PI for purposes related to evaluating your application and potential employment. Depending on your location, you may have rights under GDPR or U.S. state privacy laws. For additional details or if you have questions, please see our GDPR Applicant Privacy Notice and CCPA Applicant Privacy Notice or contact us at [email protected].

What Our Associates Say

Perks & Benefits

Rue Gilt Groupe supports our Associates in their busy lifestyles by offering a wide range of health, financial, legal and development assistance in our benefits portfolio. From wellness partnerships to paid parental leave, to invest in your personal and professional growth, we are here to help our Associates in work and in life.

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25% Off Rue La La & Gilt and 15% Off ShopSimon

Our 25% off Associate Discount applies to Rue La La and Gilt sites, including Gilt City. Plus, for Rue La La and Gilt sites, Associates receive free shipping on all purchases and free Personal Concierge assistance. Associates enjoy 15% off and free shipping and returns at ShopSimon

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Volunteer Opportunities

All Associates get two paid days per year to help out in their community, in addition to our annual, company-wide Volunteer Day.

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Wellness

Rue Gilt Groupe’s wellness portfolio offers a wide range of health, family, financial, legal, and professional development programs designed for convenience and flexibility. Rue Gilt Groupe is committed to supporting Associates’ work and life goals.

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Invest in You

From retirement to family-first benefits and professional development programs, Rue Gilt Groupe has you covered.

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Work-Life Balance

Associates enjoy competitive and flexible paid time-off programs and our corporate offices offer a flexible hybrid schedule and Summer Fridays, so you can plan around your personal and professional needs. Plus enjoy a day off on your birthday.

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Office Perks

Associates receive surprises and delights as occasions to celebrate throughout the year wherever you sit – hybrid, remote, or based in our warehouse/studios! Enjoy free beverages, bagel days, and additional fun perks when you come into any one of our offices.

Awards & Recognitions

Built-In 2024 Best Places to Work
Built In 2023 Best Places to Work Los Angeles
Built In 2023 Best Places to Work Boston
Built In 2022 Best Places to Work Boston
Human Rights Campaign Foundation Best Places to Work for LGBTQ+ Equality 2022
Venturefizz Culture Content Certified 2023
The Boston Globe Top Places To Work
Massachusetts Innovation & Technology Exchange
Alliance for Work-Life Progress Seal of Distinction
BostInno's Coolest Companies